Kota heads the Client Services practice at the Japan office of Essence Global, a global data and measurement-driven agency whose mission is to make advertising more valuable to the world. He provides thought leadership to drive change in the Japanese digital market for his clients, including Google, and has been instrumental in Essence Global's growth in Japan as the youngest member of the leadership team. Prior to Essence, he worked with global brands, such as Uniqlo, Merck, and Diageo, at a creative production/transcreation agency in New York. Combining his global and local market experiences in media, creative, and production, he provides a holistic vision to create truly meaningful connections between users and brands.

Session:

10/5 15:00-15:50

[C-7] World Marketing Tide