Born in Miyazaki. Current record through TOWER RECORDS and web production. Based on the idea that ”nobody is asking for advertisements”, we are engaged in a number of brand communications with the "content idea" that connects brands and consumers and makes both problem solving and topicalization compatible. Major works include AUTOWAY "Snowy roads are scary.” trilogy, Paymo "Table Trick", SUNTORY “Shuchu Regain", NITORI "Dear Working SANTA", Chotokkyu(Bullet Train) Connected MV "gr8est Journey", SNICKERS "World Mass Hypnosis”,Musee Platinum "Always Fresh."

Session:

10/5 15:00-15:50

[E-7] Video direction: turning point between success and failure