adtech tokyo

October 4th-5th,
2018 @ Tokyo International Forum
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Masao Tsutsumi new
Nissan Moror Corporation
General Manager- Japan Brand and Media Strategy

I have been consistently working as result-oriented B2C marketer across industries. Starting marketing career at P&G in 2004 and worked for Iams/ Ariel/ Lenor brands. In 2010, moved : PHILIPS and led business expansion of male grooming category and also new category introduction to kitchen appliance with Air Fryer. In 2013, joined Skylark (Bain Capital portfolio- biggest restaurant chain in Japan), and contributed to company’s IPO behind various marketing ROI improvements. Joined Nissan Motor corporation in 2018 as General Manager of Japan Brand and Media Strategy.


10/4 16:05-16:55

[B-4] To be revenue creators from cost centers