adtech tokyo

1st - 2nd, November 2021

@ Tokyo International Forum+ Online

JP
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Masahito Noguchi 3
Yahoo Japan Corporation
Director

After graduating from Keio University, I joined LIFULL Co., Ltd. as a new graduate. After being in charge of planning and sales, business planning, marketing strategy, etc. of the real estate / housing information site ”LIFULL HOME'S”, I launched a new business ”NabiSTAR” utilizing the data of the site. After that, as Chief Data Officer of the company, I was involved in data strategy planning, data infrastructure construction, data driven organization launch, etc.
Joined Yahoo Japan Corporation's Data Solutions Business Headquarters in 2020. Responsible for business strategy planning and new business development.

Session

Fri, 1st Nov

[DT3] Data Strategies for Platform Providers - Meticulous CRM with First Party Data

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