Day 1Tuesday, 17th Oct 2017
- 11:00-11:40
-
Stage 1
(11:30~12:30)
The Data Experience: How Jyoshitabi Press Utilize Data+
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Stage 2
-
Stage 3
Access to Emotion – New Service Line ”VR Insight™” ~Emotional data utilization service development~+
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TechWave
- 12:00-12:40
-
Stage 1
(12:30~13:30)
Why Did Credit Saison Take over Ad Tech Company.+
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Stage 2
Regarding the DMP which “visualizes” daily shopping behaviors of 3,000 housewives: an Introduction of “Shufoo!” advertising service of audience targeting+
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Stage 3
Dramatic Marketing change by AI, Data, and Technology.+
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TechWave
- 13:00-13:40
-
Stage 1
(13:30~14:30)
The Coalition Debate: Data Utilization [Basic]+
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Stage 2
How to utilize new TV media made from T point data used by 63 million people+
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Stage 3
6 RULES OF STRATEGIC PR+
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TechWave
- 14:00-14:40
-
Stage 1
(14:30~15:30)
Brand Engagement Measurement and Data Management for JAL+
-
Stage 2
What is "Brand Studio" - A big trend among major players of media business like CNN and VICE ?: Case studies of branding to move millennial generation with smartphone and social media as starting points+
-
Stage 3
Regarding the DMP which “visualizes” daily shopping behaviors of 3,000 housewives: an Introduction of “Shufoo!” advertising service of audience targeting+
-
TechWave
- 15:00-15:40
-
Stage 1
(15:30~16:30)
The Coalition Debate: Customer Journey and Branding+
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Stage 2
How we succeeded APP promotion globally - Mobvista, one of the largest ADNWs from Guangzhou-+
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Stage 3
Access to Emotion – New Service Line ”VR Insight™” ~Emotional data utilization service development~+
-
TechWave
- 16:00-16:40
-
Stage 1
(16:30~17:00)
Looking into "The Data" of Omni-Channel+
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Stage 2
-
Stage 3
-
TechWave
※Please note that time and slot for your presentaion may change.
Day 2Wednesday 18th, Oct. 2017
- 11:00-11:40
-
Stage 1
(11:30~12:30)
The Next Challenge: CRM Data Utilization by KFC+
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Stage 2
Dramatic Marketing change by AI, Data, and Technology.+
-
Stage 3
The InMobi Anti-Fraud Framework and Remarketing Solution Overview+
-
TechWave
- 12:00-12:40
-
Stage 1
(12:30~13:30)
The Data Experience: How Jyoshitabi Press Utilize Data+
-
Stage 2
-
Stage 3
-
TechWave
- 13:00-13:40
-
Stage 1
(13:30~14:30)
Data Driven Marketing Presented by Kao+
-
Stage 2
-
Stage 3
-
TechWave
- 14:00-14:40
-
Stage 1
(14:30~15:30)
The Coalition Debate: Data Utilization [Advanced]+
-
Stage 2
What is "Brand Studio" - A big trend among major players of media business like CNN and VICE ?: Case studies of branding to move millennial generation with smartphone and social media as starting points+
-
Stage 3
Marketers' Real ~How AI affects marketing~+
-
TechWave
- 15:00-15:40
-
Stage 1
(15:30~16:20)
Marunouchi Analytics in Ad:Tech TOKYO 2017+
-
Stage 2
Regarding the DMP which “visualizes” daily shopping behaviors of 3,000 housewives: an Introduction of “Shufoo!” advertising service of audience targeting+
-
Stage 3
How to Go Global -Message to Young Creators-+
-
TechWave
- 16:00-16:40
-
Stage 1
(16:20~17:00)
Closing: the Evolution and Expectation in technology+
-
Stage 2
-
Stage 3
-
TechWave
※Please note that time and slot for your presentaion may change.