What is One to One marketing in the first place?
Deliver optimum content to optimal customer at optimum timing In other words, you do not have to put the MA tool and you do not need to be concerned about digital Just let customer behavior take place using the most suitable method Knowing the desire and desire in the bottom of the customer how It is important to provide a mechanism to reach out there gently Of course, by incorporating technology into that way of communicating It is also true that there is an increasing number of things that can be learned dramatically, and that should be used firmly Result It is only necessary to become marketing automation.
text by Junko Watabe