Introducing the most recent marketing case provided by a company and its medium; at the same time, how they did and what the key to solve the problems for them.
What is the key to create the contents in order to satisfy the both ends by telling what companies would like to inform and what consumers would like to know?
What is the approach to utilize the owned media to accomplish KGI and/or KPI?
Why does the owned media play an important key for the media entities to find a new chance？
A theme will be like “Are you utilizing the data well?”. It is going to be an opportunity to assist by informing how to handle a promotion by digital marketing, and by answering for media companies who are looking for new types of business.

Written by Joji Moro