adtech tokyo

2016/9/20-21 at Tokyo International Forum
JP
  • sns facebook
  • sns twitter

2016/9/21 [13:15 - 14:05]

B-6 The Future of Branding and User Experience

Instagram is the Venue.

Muji present "MUJI PEN ART CONTEST" worldwide on Instagram and Twitter to share the experience of the Muji Pen Series with customers - Artists around the world have put up thousands of entries for this new style of art exhibition on Instagram, simply by adding the #mujipenart hashtag to the photos of their work.

Digital consumer engagement veteran "Kao" discuss the thinking behind their new concept - "Small Mass."

Wayin - the only company in the world to get full public Twitter, Facebook and Instagram data for analysis, ad targeting and visualisations - tell how their global brand clients are engaging socially.

Based on these real-world case studies, we will dive deep on how SNS insight driven marketing automation drives brand engagement today.

Written by Maki Sugiyama

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